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    THE MISSION

    Our mission is to amplify pride in the Rock Family of Companies culture of excellence— celebrating team members’ values and building connections to the cities that move them! 

     




    THE STORY

    HELLO!

    We’re Rock Ventures Creative, the masterminds behind Threads. Beyond stitching up your favorite swag, we artfully tie threads and promote Rock FOC culture through visual art, storytelling, and creative direction. Our team of art directors, writers, and designers work on the ISMs book, Mission FOC, corporate partnerships, Rock Security, and many more projects that bring our family together!

    As the Threads Team, we are obsessed with finding a better way to create stylish FOC-themed apparel, made of the highest quality and delivered directly to you. As team members ourselves, our swag reflects our pride in the diversity of the Family of Companies, the cities we call home, and our progressive culture of excellence. Through data-drive design, our team members know their voices are heard! We love representing you— catering to multiple styles, interests, and embracing all body shapes and sizes.

    Threads isn’t your typical bureaucratic company apparel! This line exists to increase visibility and accessibility across the Rock FOC by building connections with all team members. Since we are in-house, expect the same super-friendly customer experience that our Family of Companies are known for, with questions answered and orders fulfilled in 48 hours. We’ll keep designing, if you keep the suggestions coming. It’s an honor to swag with you!